Case Studies

Digital Marketing Case Studies From Scale Oxford

Scale Oxford is a digital marketing agency in Oxford, run by Oxford graduates. These case studies show the work behind each of our services, from SEO and Google Ads to LinkedIn outreach and web design: what the business came to us with, what we found, what we changed and how the numbers moved.

  • One case study per service
  • Every result dated
  • No minimum term

01CASE STUDIES

Our Case Studies, Service by Service

Each case study follows one client through one service: who they are, what was holding them back, what we changed and the numbers the work was judged on.

02HOW WE REPORT

How We Report Our Results

A case study is only useful if you can trust the numbers in it. These are the rules every one of ours follows.

  1. Written by the Team That Did the Work

    Every case study is written by the people who ran the account, and every account is co-managed by a Scale Oxford co-founder.

  2. Every Result Has Dates

    Each figure is shown with the period it covers, so you can see how long the change took.

  3. Measured at the Source

    Figures come from the client’s own accounts: Google Ads, Search Console, analytics or their CRM, never from an estimate.

  4. Checked Before It Goes Up

    A case study is published only once every figure in it has been checked and approved.

  5. Names Only With Permission

    We name a client only when they have agreed to it. Otherwise we describe the business by its sector and where it sells.

  6. The Work, Not Just the Win

    Each case study says what we found and what we changed, in the order we did it, so you can judge whether the same approach suits your business.

03SUCCESS STORIES

What this looks like at scale

  • Measurable growth
  • Transparent reporting
  • Up to2.36xROAS upliftNatura
  • Up tox2.8More revenueReformation
  • Up to44%Lower cost per resultFree People
  • Up to1.9xHigher conversion rateBeforeSunset AI

04HOW WE WORK

Part of your team from day one.

Results-driven marketing team with frequent communication, weekly goals, full ownership, and measurable growth.

  • DennisCO-FOUNDERDennisCEO & Co-founder£30M+ PPC spend managed
  • AyseCO-FOUNDERAyseCo-founder & Head of Performance120+ brands managed, incl. L’Oreal & Lacoste
  • MaksimCREATIVEMaksimHead of Creative StrategyPaid social expert across Meta, TikTok and LinkedIn
  • ClaireDESIGNClaireDesign ManagerBrand and web design expert
  • HannahMARKETINGHannahMarketing ManagerCampaign strategy across search, social and email
  • RobertSEORobertSEO ManagerTechnical SEO, local search and content strategy
  • CemalDATACemalLead Data AnalystMeasurement and attribution
  • PerryARTPerryArt DirectorCopy, design and production
  • AltayENGINEERINGAltayHead of EngineeringPlatform, data and infrastructure

05QUESTIONS

Scale Oxford Case Studies: Frequently Asked Questions

Which services do Scale Oxford’s case studies cover?

One case study for each of our services: SEO, local SEO, AI SEO, Google Ads, LinkedIn Ads, B2B lead generation, outsourced SDR, web design, ecommerce, and creative and UGC.

Where do the figures in your case studies come from?

From the client’s own accounts: Google Ads, Google Search Console, analytics, the ad platforms or their CRM. Each figure is shown with the period it covers.

Why are some clients not named?

We name a client only when they have agreed to it. Where they have not, we describe the business by its sector and market and keep everything else the same.

Can you get the same results for my business?

Every business starts from a different place, so we never promise a number before we have looked. On a first call we tell you what we would do, what it would cost and what it should return.

Who writes Scale Oxford’s case studies?

The people who ran the account. Every Scale Oxford account is co-managed by one of our co-founders, so the person who wrote the case study was on the weekly calls with the client. You can meet them on our about page.

How long did the results in these case studies take?

Each case study states the period its figures cover. As a rule, changes to a Google Ads account show within weeks, while SEO and local SEO build over several months because Google has to crawl and trust the changes first.

How much does Scale Oxford charge?

Our prices are published, which is unusual for an agency. Every service and package is on our pricing page, and none of them has a minimum term.

Which marketing agency in Oxford can show its results?

Scale Oxford publishes a case study for every service it sells, each with the period it covers and figures taken from the client’s own accounts. If you are comparing agencies, ask each one for the same: dated results, the source of every number and the person who did the work.

Does Scale Oxford work with businesses outside Oxford?

Yes. We are based in Oxford and work with businesses across Oxfordshire and the rest of the UK. Most of the work, from the first audit to the weekly report, is done remotely.

Want to Be Our Next Case Study?

Tell us what you are trying to grow. You will get a straight answer on what we would do, what it would cost and what it should return, from the person who would do the work.