HomeFree tools
Free marketing tools for UK businesses
28 tools we built for the questions UK business owners ask us most: where to spend the next £1,000, whether ChatGPT recommends you, what an agency should cost, and how to get more Google reviews. Each gives a first answer straight away.
- Tools
- 28
- To a first result
- ~10s
- Sign-up needed
- None
- Built for
- UK
Plan and budget
Where to spend, what it returns, and whether it worked.
- Where should my next £1,000 go?Tell us your business and goal; get a channel-by-channel split of your next £1,000 and the leads to expect.Instant, in your browser→
- ROAS calculatorYour break-even ROAS, the return you need, and the budget it takes to hit a revenue goal.Instant, in your browser→
- Google Ads budget calculatorWhat a Google Ads budget buys in your sector: clicks, enquiries, customers and the cost of each.Instant, in your browser→
- LinkedIn Ads cost calculatorWhat LinkedIn Ads cost in the UK, the leads a budget buys, and the pipeline it should build.Instant, in your browser→
- B2B sales pipeline calculatorWork back from a revenue target to the meetings, conversations and outreach it takes each week.Instant, in your browser→
- "Did the ads work?" checkerCompare results before and during a campaign and see whether the lift is real or just noise.Instant, in your browser→
- SEO ROI calculatorWhat ranking for your searches is worth: traffic, enquiries, revenue, and the month SEO pays back.Instant, in your browser→
- CAC and lifetime value calculatorWhat a new customer costs you, what they are worth over time, and the most you can afford to pay for one.Instant, in your browser→
- Facebook and Instagram ads budget calculatorWhat a Meta ads budget buys in your sector: views, clicks, leads or sales, and the cost of each.Instant, in your browser→
- Google Ads copy checkerWrite responsive search ad headlines and descriptions with live character counts, checks and a preview.Instant, in your browser→
- Marketing budget calculatorHow much a UK business like yours should spend on marketing a month, from your revenue, type of business and goal.Instant, in your browser→
- Profit margin and markup calculatorProfit margin, markup and the price to charge, with UK VAT, plus the break-even ad return and the most a sale can cost to win.Instant, in your browser→
AI search
Whether ChatGPT, Gemini and Claude can read and recommend you.
- AI visibility checkerDo ChatGPT, Gemini and Claude recommend your business? See who they name instead.Asks ChatGPT, Gemini and Claude→
- AI readiness checkerCan ChatGPT, Gemini and Google's AI read and quote your website? Eleven checks in ten seconds.Reads live data→
- llms.txt generatorWrite the plain-text file that tells AI tools what your business is and which pages matter. Download ready to upload.Instant, in your browser→
- AI robots.txt generator and checkerChoose which AI crawlers may read your site, get a ready robots.txt, or check what your current one allows.Instant, in your browser→
Website and SEO
Grade the site, see how it looks on Google, and how long SEO takes.
- Website grader and conversion rate calculatorGrade your site's SEO and lead capture, and see what a better conversion rate is worth in pounds.Reads live data→
- How long will SEO take?A realistic timeline to page one for your site, your market and the work you put in, month by month.Instant, in your browser→
- Local business schema generatorCreate the structured data that tells Google and AI your name, address, hours and services. Copy and paste.Instant, in your browser→
- Google search result previewSee how your page title and description look on Google, desktop and phone, measured in pixels like Google does.Instant, in your browser→
- Readability checkerPaste your web copy: reading age, score, long sentences, passive voice and buzzwords, highlighted in your text.Instant, in your browser→
Costs and quotes
What agencies, social media and websites really cost in the UK.
- Marketing agency cost calculator and quote checkerWhat SEO, PPC, web design and social media should cost in the UK, and whether your quote is fair.Instant, in your browser→
- Social media cost calculatorWhat social media management costs in the UK, by platform, posts a month and whether ads are included.Instant, in your browser→
- Website cost calculatorWhat a website costs in the UK: by type, pages and features, from a freelancer or an agency, plus running costs.Instant, in your browser→
Local and reviews
Google Maps, reviews and the listings that count.
- Google review link and QR code makerOne link that opens your Google review box, a printable QR code and ready-to-send messages.Instant, in your browser→
- Google Business category finder and listing checkerThe right primary and secondary Google categories for your trade, and the UK listings you should be on.Instant, in your browser→
Land in the inbox: the records Gmail and Outlook check.
Competitors
See your rivals' ads and how your site compares.
Which tool should I use?
- I want to: decide where my next £1,000 should goWhere should my next £1,000 go?
- I want to: know if chatgpt recommends my businessAI visibility checker
- I want to: check a quote from an agencyMarketing agency cost calculator and quote checker
- I want to: see if my ads actually worked"Did the ads work?" checker
- I want to: get more google reviewsGoogle review link and QR code maker
- I want to: stop my emails going to spamEmail deliverability checker
- I want to: know how long seo will takeHow long will SEO take?
- I want to: compare my site with competitorsFree competitor audit
Questions about the tools
Are these marketing tools really free?
Yes. Every tool gives a first result straight away with no sign-up. The full report asks for a name and email so we can send it and follow up once; there is no charge and no card.
Who are the tools for?
UK small and medium businesses and the people who market them: owners, marketing managers and in-house teams deciding where to spend, what to fix and what a fair price is.
Where do the figures come from?
From typical UK prices and benchmarks for 2026, written out on each page, and from live checks of your own website, DNS records or AI answers where a tool reads them. They are ranges to plan with, not quotes.
Do you store what I type into a tool?
The calculators run in your browser and send nothing. Tools that read a website or ask AI keep a short log of the run without your name. We only hold your details if you ask for the full report.
Which tool should I start with?
If you are deciding where to spend, start with the £1,000 budget planner. If customers find you through search, run the AI visibility checker and the website grader. If you have a quote in hand, use the agency cost calculator.
Can someone go through my result with me?
Yes. Book a free 30-minute call and a member of our team will go through your result, what we would do first and what it would cost.
Free 30-minute call
Want a person to look at this with you?
We go through your result, show you what we would do first and what it would cost. No obligation.